1. Who We Are
Analytic Miles ("we", "us", "our") operates the AI-powered influencer marketing platform at analyticmiles.com. We are the data controller for the personal information you provide to us.
For any privacy-related questions, contact us at: support@analyticmiles.com
2. Data We Collect
We collect the following categories of data:
| Data Type | Examples | Source |
|---|---|---|
| Account data | Name, email address, profile photo | You provide directly, or via Google sign-in |
| Campaign data | Brand name, campaign brief, budget range, target audience | You provide when creating campaigns |
| Usage data | Pages visited, features used, campaign history, timestamps | Automatically collected |
| Device data | Browser type, operating system, IP address | Automatically collected |
| Communications | Messages you send to support, upgrade request details | You provide directly |
We do not collect payment card details directly — any future billing is handled by third-party payment processors.
3. How We Use Your Data
We use the data we collect to:
- Provide the Service — process your campaign briefs, run AI agents, and return influencer recommendations
- Manage your account — authenticate you, track your plan limits, and maintain your campaign history
- Send transactional emails — welcome emails, campaign notifications, and upgrade confirmations
- Improve the platform — analyse usage patterns to fix bugs and improve AI performance
- Respond to support requests — handle queries submitted via the upgrade form or email
- Enforce our Terms — detect and prevent abuse, fraud, or violations of our Terms of Service
We do not sell your personal data to third parties. We do not use your campaign briefs or data to train our AI models without your explicit consent.
4. Legal Basis for Processing (GDPR)
If you are in the European Economic Area, we process your data on the following legal bases:
- Contract performance — to provide the Service you signed up for
- Legitimate interests — to improve our platform, prevent fraud, and ensure security
- Consent — for marketing communications (you can withdraw at any time)
- Legal obligation — to comply with applicable laws
5. Third-Party Services & Data Sharing
We share data with the following trusted service providers solely to operate the platform:
| Service | Purpose | Data Shared |
|---|---|---|
| Clerk | User authentication & account management | Name, email, session tokens |
| Supabase | Campaign data storage | Campaign briefs, results, user ID |
| Resend | Transactional email delivery | Name, email address |
| AI/LLM providers | Processing campaign briefs & generating recommendations | Campaign brief content (anonymised where possible) |
| Vercel | Hosting & serverless functions | Request logs, IP addresses |
All providers are contractually required to keep your data secure and use it only for the specified purpose.
We may disclose data if required by law, court order, or to protect the rights and safety of our users or the public.
6. Cookies & Local Storage
We use the following technologies to maintain your session and preferences:
- HTTP-only session cookie (
im_session) — stores your authenticated session. Required for the Service to function. Expires after 7 days of inactivity. - localStorage — stores campaign history locally in your browser for faster loading. This data never leaves your device unless synced to our servers.
- Clerk cookies — managed by Clerk for authentication state.
We do not use advertising cookies or third-party tracking pixels.
7. Data Retention
We retain your data for as long as your account is active or as needed to provide you the Service:
- Account data — retained until you delete your account
- Campaign data — retained for the lifetime of your account, then deleted within 30 days of account deletion
- Usage logs — retained for up to 90 days for debugging and security purposes
- Email records — retained for up to 12 months
You can request deletion of your data at any time by emailing support@analyticmiles.com.
8. Data Security
We implement appropriate technical and organisational measures to protect your data:
- All data transmitted between your browser and our servers is encrypted via HTTPS/TLS
- Session tokens are stored in HTTP-only cookies (not accessible to JavaScript)
- Clerk JWTs are verified server-side using RSA-256 public key cryptography
- Database access is restricted via row-level security policies
- Third-party API keys are stored as environment variables, never in client-side code
No method of transmission over the internet is 100% secure. While we strive to use industry-standard protections, we cannot guarantee absolute security.
9. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access — request a copy of the data we hold about you
- Rectification — request correction of inaccurate data
- Deletion — request deletion of your account and associated data
- Portability — request your campaign data in a machine-readable format
- Objection — object to processing based on legitimate interests
- Withdraw consent — withdraw consent for marketing communications at any time
To exercise any of these rights, email us at support@analyticmiles.com. We will respond within 30 days.
10. Children's Privacy
Analytic Miles is not directed at children under 18 years of age. We do not knowingly collect personal data from children. If you believe a child has provided us with their data, please contact us and we will delete it promptly.
11. International Data Transfers
Analytic Miles is operated from India. Your data may be processed by our service providers in other countries (including the United States and the European Union). We ensure appropriate safeguards are in place for any international data transfers in compliance with applicable law.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by updating the "Last updated" date above and, where appropriate, by email. Continued use of the Service after changes constitutes your acceptance of the updated policy.
13. Contact & Complaints
For any privacy questions or to exercise your rights, contact us:
- Email: support@analyticmiles.com
- Website: analyticmiles.com
If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.